The true corporate culture is not just a mere slogan or slogan, it is a humanistic care that can touch the hearts of every employee and provide them with warm mental health.

When searching for early graphic materials, the author found that the company's "employee birthday culture" can be traced back to the early 1990s.

Since the early days of entrepreneurship, the company has attached great importance to the cultural life of its employees. Every quarter, it carefully prepares and organizes a birthday party for employees who have birthdays in that quarter. Even if they are busy, the company's main leaders will personally attend and distribute birthday benefits to everyone. They will toast every "birthday star" or "birthday star woman", clink glasses, say "Happy Birthday", and share a sweet birthday cake, which is what they are interested in, I will also showcase my singing skills and perform a song for everyone.

From a formal perspective, the "Employee Birthday Event" at that time did not have a "foreign" flavor and was more like traditional "group worship" and "tea parties". However, regardless of the conditions, the form and props were simple, the "Employee Birthday Event" played a good role in the early construction of corporate culture, creating a harmonious and people-oriented corporate culture atmosphere, and activating and enriching the cultural life of employees. Moreover, the blooming inside the wall and the fragrance outside the wall also had a good reputation and influence in the industry at that time. Even the then main leaders of provinces and cities came to the company to personally experience and experience the unique charm of An'an International's "employee birthday culture".

           Former Vice Governor of Guangdong Province Ou Guangyuan (first from the right), former Standing Committee Member of Foshan Municipal Committee Zhen Canqiu (second from the left), and Chairman of An'an International Chen Zhigang (first from the left) celebrated their birthdays with their employees

It is not difficult to hold a good birthday event. What is difficult is the perseverance of more than 30 years. Even during the lowest period of company separation, restructuring, and market transformation, the dancing candlelight is still flickering, the sweet cake is still so smooth to enter, and the employee birthday event has never stopped or stopped.

With the continuous development of enterprises, "employee birthday activities" have become an indispensable and important part of An'an International's corporate culture to this day. In the inheritance and promotion, each enterprise under the group company can combine its own actual situation to organize "employee birthday activities" more closely related to the emotional needs of employees, interpreting An'an International's 35 years of unique and diverse "employee birthday activities", The corporate culture concept of putting people first, caring for and caring for employees, respecting every employee, treating every employee equally, and treating employees as family.